We provide advice in matters of right of publicity, drafting, reviewing and negotiating agreements for celebrities, public figures, sports personalities, characters, cultural and sporting events. We represent companies working in the production of audiovisual material, commercials, programmes and broadcasts, and also materials for the Internet platform.
Our lawyers assist clients in:
- right of publicity and privacy protection,
- brand identity protection, even concerning Internet and Social Media,
- defamation proceedings,
- negotiation and drafting of advertising terms, sponsorship, endorsements and product placement agreements,
- assignment of rights,
- content supply agreements,
- advertising disputes,
- procedures before the IAP and the Italian Antitrust Authority and other authorities regarding unfair commercial practices, misleading and comparative advertising.